MG eXpert, an unique way of product discovery and assisted purchase experience from the comfort of home bolstered with human intervention and AR technology ko aaj MG Motors India ne launch kar diya hai. MG eXpert, Industry-First car exploration platform hai jo customers ko showroom like feeling provide karega from their comfort of home. MG Motors India ne Eccentric Engine ke saath collaborate karke iss technology ko develop kara hai jo best in class audio and visual content deliver karta hai and virtual and face-to-face gap ko brigde karta hai.
MG eXpert by MG Motors India Launched: Industry First Futuristic Car Exploration Platform
MG eXpert Launched by MG Motors India
Speaking on the launch of MG eXpert, Gaurav Gupta, Chief Commercial Officer – MG Motor India, said, “We are delighted to launch MG eXpert, a human-driven, voice-enabled AI-backed platform. As an Auto-Tech brand, MG has introduced several industry ‘firsts’ in the Indian automotive space. With a tech-backed seamless customer experience at the core of our brand philosophy, MG eXpert works as a one-stop simple & convenient solution to multiple queries from product feature to ownership. We look forward to offering a refined, informative, interactive, and technologically advanced product exploration experience to our customers from the comfort of their home.”
MG eXpert ke through customers ‘Live Streaming’ AR on-vehicle se actual car ko dekh sakte hai at the comfort of their homes. Not only this, customers colour palate and accessories on the cars ko bhi modify kar sate hai as per their likings and car ke final look ko visualize kar sakte hai. Customers eXpert guidance bhi seek kar sakte hai on their purchase decision and on road pricing, delivery date, and variant comparison bhi customers ko provide kiya jaa sakta hai.
MG Motors India Line-up
British auto manufacturer MG ne Indian market ko Hector ke saath enter kiya in 2019. MG Hector ne jald hee apne features and aggressive pricing se kafi popularity gain kar liya in the Indian market. MG ne apne second product ko launch kiya in the form of ZS EV. Intially, ZS EV ko zyada demand nahi mila but later when the EV infrastructure started to improve in the country, iss car ke sales me spike hua. MG ne early 2020 me MG Gloster ko unveil kiya and later the year iss car ko launch kiya. Ye full size SUV offering hai jo directly compete karti hai with Toyota Fortuner and Ford Endeavour.
MG ne Hector facelift and Hector 7-seater ko bhi launch kiya in the Indian market. MG Motors ki latest offering in the Indian market is MG Astor jisme loads of features hai including some of the segment first features. Launch ke baad, MG Astor jald hee sold out ho gaya for 2021 and 2022 ke liye iss car ke deliveries soon commence honge.
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