Yamaha Celebrates Milestone Of 100 ‘Blue Square’ Outlets In India-
India Yamaha Motor (IYM) Pvt. Ltd. today announced the milestone achievement of setting up 100 Blue Square showrooms in India. The announcement comes in line with the company’s commitment to establish its entire 3S network under the Yamaha Blue theme and strengthen its retail footprint in the Indian market.
Yeh achievement Yamaha ne claim kari hain under its campaign ‘The Call Of The Blue’ jo for the very first time introduce kiya gaya tha in the year 2018 and 2019 mein Yamaha ne ‘Blue Square’ showrooms open kiye to showcase brand’s premium lineage.
Yamaha Blue Square Outlet Concept: All Details-
Yamaha’s concept of a Blue Square Showroom is to provide a one stop solution to all the biking needs of a customer. Yeh flagship showrooms design kiye gaye hain to help customers realize and connect with Yamaha’s Racing DNA, and sath hee unko experience karaya jaaye a sense of sense of pride of being associated with a premium brand.
The showrooms also serve as a platform for customers to be a part of the Blue Streaks rider community curated by Yamaha. Yamaha enthusiasts ki iss strong community ke through customers ko opportunity milti hain to interact and ride with other like-
minded riders.
Iss special occasion par, Yamaha Motor India Group ke Chairman, Mr. Eishin Chihana ka kehna kuch iss prakar tha:
“It gives me great pleasure to announce that under ‘The Call of the Blue’ brand direction, Yamaha has successfully completed the milestone of 100 Blue Square showroom launches in India. Blue Square showrooms are Yamaha’s flagship range of dealerships dedicated to deliver the highest level of customer satisfaction and ownership experience. I am confident that these launches will further help us in showcasing Yamaha as a global brand with rich racing DNA. Setting up Blue Square showrooms across India, is a key part of our vision to create a benchmark in terms of sales, service, and customer satisfaction”.
Yamaha Blue Square outlets mein showcase kari jaati hain brand ki premium motorcycle and scooter range, like the Aerox 155 and the YZF-R15 M, along with the line-up of MotoGP Editions. Going forward, company ke plans hain to introduce apni global product range jo exclusively sell kiye jayenge through Blue Square showrooms.
Within India itself, Yamaha ka yeh premium showroom present and operational hain in Tamil Nadu, Pondicherry, Karnataka,
Telangana, Andhra Pradesh, Kerala, Jharkhand, West Bengal, Orissa, Assam, Chhattisgarh, Bihar, Madhya Pradesh, Maharashtra, Gujarat, Jammu & Kashmir, Delhi, Rajasthan, and other North-Eastern states.
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